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SEARCH ENGINES THAT USE SEO

Google and Yahoo are two of the search engines that use SEO. Both of them rely heavily upon link-building, when it comes to page placement in the search results. Both of them also depend wholly on SE optimization.

They send their search spiders to go through the text, in order to pick up keywords to help rank the page. The bots pick up both long tailed and regular keywords. Long tailed keywords are phrases that appear throughout the text.

All of the engines use SEO to some extent. While SEO is not the only factor that figures in to search-engine results-placement, it is a primary factor in this placement. Google, Yahoo, MSN and all of the other engines all rely on SEO in the content to figure-in placement on their pages. However, one engine may rely on the SEO more than the others.

If you do a search on Google, for example, chances are that you will pull up different results than if you plug the same keywords into the Yahoo engine. Both of these giant engines use SEO in order to determine rank, although they also figure-in other factors.

One factor that figures heavily in the Yahoo engine rankings (as it does in other engines) is link building and page building. The engine will rank a website higher if it has many links back to the site throughout the web. This is very prevalent with the giant information site, Wikipedia.

You have probably noticed that this site often comes up when you are searching for information. That is because there are so many back-links throughout the web that link back to this site.

When you are on a Wikipedia page, you will notice hyperlinks to other areas of the site. This large link network creates hundreds of thousands of pages that are all linked together to dominate the search engine results.

In addition to link building, however, Wikipedia also uses SEO. If you study any Wikipedia article, you can pick out the keywords and see how often they are used.

Everyone who has a website online wants to be sure that they get their website noticed in the search engines. There are positive ways and tricky ways to do this. Tricky ways are often called 'black hat' techniques that can get a website banned from the search facilities. This can be self defeating, so you want to be sure that you naturally build up your ranking in the search engines, through the use of SEO and other strategies.

One way that you can naturally build up your rankings in the search engine is to properly implement SEO, in all of the text that is committed to your website. You want to be sure not to use keyword stuffing, which is when you have too much of a keyword density in your text. You should have 2-3% keyword density for your text.

Some of the basic principles of using SEO in text are as follows:

Use it in the title of the text, preferably in the first few words. Use it in the first sentence of the text. Use it in the last sentence of the first paragraph of the text. Use it once in the body of the text per 500 words. Use it in the last sentence of the text.

Different marketing companies that practice Optimization of engines will use different tactics to get their website noticed. Many of them use variations of the above when it comes to searcg optimization.

Two things that you want to avoid when you are working with SEO to market your site is, using too many keywords in your text, or not using the right keywords. Later, we will discuss the different ways that you can discover which keywords will work for your type of site.

In order to market your website online, you will want to use search engine optimization in all of your text related to your website.

All of the search engines pick up SEO to varying degrees, so understanding how to optimize your website is important, if you want others to be able to easily access your website when online. To Learn About SEO, click here


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